Filed under Promotion Tools

Libraries on Snapchat: A Directory

Hello! A lot of you have reached out asking for a list of libraries on Snapchat. Due to the fact that you can’t search Snapchat the way you can other social media platforms, this task is a little tough. What I thought I’d do is create a crowdsourced directory. I have started a list of libraries … Continue reading

5 Universities Killing It On Snapchat

I am becoming convinced that Snapchat should become a library social media staple. Being a “cusper” (on the tail end of the millennial generation) I might not be as in-tune with what’s fresh in social as my younger counterparts, but the numbers don’t lie. Smith, from DMR, reports that Snapchat not only touts 100 million … Continue reading

Promote Your Library With Snapchat Stories

This is probably the best way libraries can start implementing Snapchat for promotional purposes. According to an article published today by Business Insider, Snapchat Stories has increased 100% with over 1 billion stories being viewed a day! Since this app is so widely used by individuals under the age of 25 (traditional college aged students), it’s a … Continue reading

How to Create a Snapchat Contest

How to Create a Snapchat Contest

In the beginning of January I started hearing a lot of buzz about the privacy chat app Snapchat. From NPR to Mashable, everyone was discussing this new app. One fortuidious morning, during my daily Feedly perusal, I saw articles by both TechCrunch and Mashable reporting on a study that found that over 77% of college students use Snapchat every … Continue reading

Snapchat For Your Library

Snapchat For Your Library

Snapchat has been getting a lot of buzz as of late (Facebook offered to purchase it for $3 billion, but was turned down). It is currently valued at about $4 billion, and I think it will be the social media application of 2014 (here’s an interesting story of why teens use Snapchat by npr). What … Continue reading

How Libraries are Doing Pinterest Wrong

How Libraries are Doing Pinterest Wrong

Ok, I admit it I am one of the 71% of women on Pinterest. I use it to get travel, culinary, decorating inspiration and I pin whenever I find something awesome I want to remember later. I also pin for my library, but unlike my personal Pinterest account, my library account is much different. I … Continue reading

Tips for Using Piktochart

Tips for Using Piktochart

Being a visual learner myself, I am a huge fan of infographics.  They have gotten so popular that it seems like you can’t scroll down a Pinterest/Tumblr/Facebook feed without seeing at least one plastered on your screen. With their rising popularity has come the prevalence of infographic generators. These handy tools are great for those … Continue reading

Best Contests for Pinterest

Best Contests for Pinterest

Looking for a way to engage your patrons/customers/students? How about a Pinterest contest?! Pinterest contests can be a great way to engage your audience as well as sneak in digital literacy skill development that is fun and exciting to learn! I have been scouring the interweb to curate a list of past and present Pinterest … Continue reading

Top 10 Libraries for Academic Libraries to Follow on Pinterest

Top 10 Libraries for Academic Libraries to Follow on Pinterest

With the popularity of libraries joining Pinterest I thought I would share the list of top 10 libraries that I think are worth following. I like to follow libraries that have boards that focus on research, technology, and interesting promotional ideas. Criteria: Post quality content for repinning- This includes content that promotes research, innovation, best practices, … Continue reading

List of Awesome Infographic Examples and Tutorials

I have created a running list of some great infographic examples that a friend of mine compiled. It includes lists of resources, sites for inspiration, etc. With tools like easel.ly and visual.ly you don’t even need to know code to create an awesome infographic!  If you have any more suggestions to add to the list please let … Continue reading